United Way’s Campaign Reaches $13.9 Million Thanks to Many Companies Who Are Going the Extra Mile

As this logo illustrates, Facebook and other social media channels figured prominently in Tupperware's efforts to raise $360,000 for this year's campaign. It's one of many local companies whose fundraising efforts are showing significant gains.

With United Way’s 2011-12 campaign heading into the home stretch, solid progress is being made toward reaching its $17.750 million goal, according to Campaign Chair David Fuller, President & CEO of SunTrust Bank, Central Florida Division.

To date, $13.9 million has been raised, putting the campaign ahead of where it was this time last year and affirming that Central Floridians remain committed to helping neighbors in need.

Desire to Improve Community
“During our campaign calls and employee meetings, it’s clear that people want to be part of improving the community,” Fuller said, noting that higher employee participation has driven donation increases for Disney, Publix, Enterprise Holdings, Target and other major companies.

Also contributing to this year’s success is greater Leadership Giving (gifts of $1,000 or more) among companies such as Publix, Darden, SunTrust and Tupperware Brands Corporation and others who are really going the extra mile.

Robert Haight, United Way Senior Vice President of Resource Development, said Tupperware is a terrific example of how many companies are raising the bar and working harder than ever to support the fundraising effort.

“Tupperware’s campaign truly exemplifies their world-class commitment to their home community,” Haight said. “In addition to raising $360,000 dollars – a 7% increase over last year ‒ 83% of its employees participated in the campaign and 88 are Leadership donors.”

Million Dollar Champions
Haight also credited tremendous generosity from the campaign’s “Million Dollar Champions” for providing a solid foundation for the campaign, which each year helps more than 345,800 Central Floridians in need.

“Year after year, Disney, Publix and Lockheed Martin symbolize what it means to be great corporate citizens,” said Haight. “Combined, these generous partners last year contributed nearly $7.3 million dollars and are on track to exceed that this year.”

Despite good progress, Haight said the campaign’s next three months are critical in determining its final success.

“With so many local families continuing to struggle to pay for housing, utilities, food and other basic needs, United Way and our partner agencies are being called upon to provide even more help this year,” Haight said. “The message we want to send to everyone in the community is that every donated dollar counts.”

To make an immediate donation, click here. If your company would like to run a campaign, there’s still time to get involved. Please call Robert Haight at (407) 835-0918 or e-mail Robert.Haight@hfuw.org.



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